Winkie’s Toys and Variety is your local toy store located in the basement of Winkie’s Hallmark store just few miles north of Milwaukee in Whitefish Bay on popular Silver Spring Drive.  We’ve got easy parking to shop for toys, candy, crafts and so much more!

While you’re in Whitefish Bay, WI, don’t forget to stop by other fabulous local businesses such as Sendik’s Whitefish Bay grocery store, Stone Creek Coffee, City Market, Jordipher Creative and Penzy’s Spices.  Our corner of the north shore is so fun to visit!

Come shop our shelves filled with the latest toys, games, crafts, candy, mylar and latex balloons, home goods and so much more.  Plus, don’t forget Winkie’s Toys and Variety always has FREE GIFT WRAPPING.  That’s right, stop in for a birthday or holiday gift, a hostess gift, a sweet something for yourself and get it wrapped up in adorable seasonal or occasion appropriate gift wrap – FREE!

For any updated news, be sure to check us out on Facebook!

What’s Hot Now?

It’s time to play!  When the winter blues start creeping up on you, it’s time to gather around friends and family to laugh and play.  We are loving the new puzzles we have on the shelves at Winkie’s Toys and Variety.  Whether you’re dreaming of family vacations with our cool road trip puzzle or drooling over the Ice Cream Bars puzzle, we’ve got something fun for everyone!  Plus, do you have a little puzzler in your home? We’ve got perfect puzzles for them, too!